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Why an Atlanta-based Black influencer collective swapped their collab house for a studio

Why an Atlanta-based Black influencer collective swapped their collab house for a studio
Photo by Good Faces / Unsplash

A tendency among social media influencers and company entrepreneurs spread from Los Angeles to Silicon Valley: move into a house with 10 or so partners, work nonstop to become famous and wealthy, and pray that your new roommates clean the dishes. However, a group of Black creators in Atlanta, a rapidly expanding tech hub, reinterpreted that concept. What if an influencer collective was more than just a cast of characters on a gloomy Netflix reality series?

Source: TechCrunch