Meka Knepley, a businesswoman and full-stack developer, is introducing ReUp, a social live shopping smartphone application and platform.

ReUp offers users an interface akin to TikTok that enables them to sign up and shop for companies that support local businesses, as many of these brands are made locally. The app focuses on beauty, personal care, lifestyle, fashion, personal grooming, and relaxation. In addition, it includes handcrafted luxury goods that have been carefully chosen from local sellers.

Meka Knepley discussed the program's social shopping experience with a purpose: "The application is designed to deliver a participatory buying experience to shoppers from every background and interest."

Source: Black Enterprise